In light of worsening global socioecological crises, there is a need to integrate sustainability across different sectors. While the precise definition of “sustainability” is somewhat contested, prioritizing economic, social, and environmental prosperity—while maintaining resources for current and future generations—is considered the core component of sustainability. Sustainability is being integrated into various institutions and corporations around the world, and higher education institutions

OneGreenThing intern Ashton Knatz shares her perspective on how community based social makreting can impact environmental behavior change.